Doing Business in China
As China continues to play a prominent role in international business, understanding how to conduct business in China is no longer an added-value to your CV, but rather a prerequisite to success. Yet, few business students and, even senior professionals, actually understand China. The Doing Business in China (DBIC) program provides students with the critical and essential tools to understanding how to do business in China through a combination of subject-specific modules, company visits, and cultural activities. Through merging both “classroom knowledge” with real business practices, students are able to understand China beyond the rapid economic growth. Students who attend the DBIC program not only take part in an unforgettable experience but also gain skills that will equip them for global success.
A typical DBIC program consists of one main campus module + two branch campus modules for a total of three academic credits. Courses take place at Peking University campuses in Beijing, Xi'an and Shanghai. DBIC participants attend regional-specific courses and gain a deeper understanding of China's diverse economic and business environment. All three campuses offer stimulating multi-cultural learning environments, while serving as outstanding meeting points for professionals from all over the world. Personal attention and excellent service are integrated to produce unparalleled educational experiences.
Peking University (PKU) is a member of the C9 League, analogous to the Ivy League in the United States, and often ranked among the top higher education institutions in China. Only those who score highest in nationwide examinations are admitted, with a total enrollment of about 35,000.
In 1898 the then Imperial University of Peking was founded as the first national university covering comprehensive disciplines in China, replacing the ancient imperial academy which had for hundreds of years trained administrators for China's civil service. When China became a republic in 1912 the university took on its current name. Its 274 hectare campus sits in Beijing's Haidian District, near the famous Yuanmingyuan Garden and Summer Palace, and is known as known as 'Yan Yuan' or 'the garden of Yan.' In 1918, Mao Zedong took up a minor post at the university, where he was first exposed to Marxist reading and became a communist. Noted writer Lu Xun also lectured on Chinese literature there. Later, during the Second Sino-Japanese War, the university had to move to Changsha, and later to Kunming. The university took on more of a public, rather than national character after the communist revolution, though later had to shut down for four years during the rending change of the cultural revolution. It played a key part in national protests when in 1989 three thousand of its students, along with students from neighboring Tsinghua University, erected shrines to Hu Yaobang and later gathered in a mass demonstration at Tiananmen Square. The university has been crucial to China's modernization, and maintains that it has retained a traditional emphasis on patriotism and progress.
The DBIC program is facilitated by PKU's Guanghua School of Management. It has consistently been regarded as one of the top business schools in China, often recognized for faculty research, academic teaching, and admission selectivity. The school is triple accredited by AACSB, AMBA and EQUIS.
The DBIC program takes place at Guanghua's main campus in Beijing and branch campuses in Xi'an and Shanghai.
As the capital of China for over 850 years, Beijing is China's political, cultural and educational center. The city is both the heart of ancient Chinese culture and tradition, as well as a bustling metropolis. Guanghua's main campus features state-of-the-art learning facilities.
One of the Four Great Ancient Capitals of China, Xi'an is at the heart of western China and serves as the region's economic hub. Built in 2013, at the focal point of the Silk Road, Guanghua's Xi'an campus spans 28,000 sq meters and offers MBA and Executive Education Programs.
Guanghua's Shanghai campus features optimal learning facilities and the perfect place from which to engage with leading and domestic corporations. Shanghai is home to one of Asia's largest international finance centers and one of the busiest ports in the world.
China is arguably the best country for a business student to study abroad. When it comes to economics, China has been the world's fastest growing country for the past 30 years. Even during the financial crisis, China's economic growth has maintained a level of 8%, a pace unthinkable in other countries. China's GDP recently surpassed Japan's to become the world's second largest economy after the United States. The world's top 500 companies all do business in China, with many choosing to base their Asia-Pacific headquarters in the bustling Chinese cities of Hong Kong, Shanghai and Beijing.
The current rise of China has made it very clear that people who can speak Chinese and have firsthand experience of living in China are going to have a great advantage in terms of employment. China serves as a huge market for multinational corporations, and employers are well aware that a real understanding of China, Chinese culture and Chinese people is a big plus for those who want to become the world's next generation of leaders.
Recognized as one of China's top business schools, Guanghua School of Management is experienced in designing curriculum of rich academic components combined with real-world business immersion practice. In addition to classroom teaching, this summer school program features company field trips, executive speaker sessions, unique cultural and social events.
By immersing you in three of China's most influential economic hubs, the program provides you with a unique opportunity to experience firsthand the emerging markets of China, one of the world's fastest growing major economies, offers a unique angle on China for those well-versed with China as well as those new to China. ?Program participants earn three Freeman credits in International Business. Lecture topics include:
Made in China: Challenge and Opportunity
China: The Country and the People
Doing Business and Managing People in China
Economic, Government and Business Environment
Survey of Chinese History and Culture
Chinese Economy: Past, Present and Future
Financial Markets and Financing in China
Leadership in Chinese Business Firms
Capital Market and Corporate Behaviors in China
Branding in China
The Capitalism Revolution with Chinese Characteristics
Understanding China's Economic Growth; Understanding China's Consumers
Marketing in China
China: Historical Legacy and Current Institutional Context
Capital Market and Corporate Finance in China
Business Practices in Cultural and Social Contexts
Implications of the Recent Crisis for Financial Markets
Financial Risk Management and its Development in China
China Bond Market Development
Chinese language training introduces basic knowledge about Chinese language and culture.
Guanghua School of Management has leveraged extensive networks to create opportunities for participants to visit leading domestic and international corporate partners operating in their respective regions. While each company visit is unique, Guanghua works closely with its corporate partners to ensure that the visits enhance the educational experience. Through company visits, participants gain an understanding of how companies have overcome the unique challenges of the Chinese market and achieved success, as well as be exposed to different management practices, leadership styles and challenges, and a variety of marketing and public relations strategies. A typical visit format includes a series of presentations given by professionals in their respective regions, a site tour, a workshop led by industry experts and a networking session.
Cultural and Social Activities
Through the DBIC program, you will not only learn about the uniqueness of the Chinese market, but also travel with the Guanghua team from Beijing, the political and socioeconomic heart of China, all the way to Xi'an, the ancient focal point of the Silk Road, and Shanghai, the most vibrant city in China. With the Great Wall, Terra Cotta Warriors and the Bund at your doorstep it will be a great time of cultural discoveries. In addition, you can expect an adventure of culinary exploration and return with stimulated taste buds and much cherished gastronomic memories. Sample cultural and social activities include:
Visit to Forbidden City & Tian'anmen Square
Peking Duck Cuisine
Terra-cotta Warriors & Qin Shihuang's Mausoleum
Xi'an City Walls
Muslim Quarter, Xi'an
Huangpu River Night Cruise
The DBIC follows the cohort model. The cohort model allows students to forge strong professional connections to a group of peers who are all taking the same class together. Students can expect a combination of lecture, discussions and group work. Class attendance is mandatory. Lectures are presented by local Chinese instructors and international instructors.
Chinese professors will use English as the medium of instruction. Remember that English is often not their first language and sometimes pronunciations and ease of communication is not as efficient as it might be if they were using their first language. The same is true for the local Chinese students. They will be communicating with you in English, their second/third language. You will need to be patient and flexible when it comes to communication. A helpful reminder: Suppose it were you attempting to express yourself in Mandarin.
Evaluation is based on a team project that gives students the chance to integrate their learning. The final project gives participants the opportunity to apply the concepts and techniques learned through the program to a unique, self-selected China business initiative, weaving your learning across the program into your practice.
Grading Scale and Conversion Guide
PKU uses a 0-100 grading scale. Below please find the U.S. equivalents for grades earned at PKU. Tulane works with World Education Services (WES) for credit evaluation and grade conversion.
For the DBIC program, students must:
have a 3.0 GPA each semester for two semesters prior to term abroad;
be in good academic, financial and disciplinary standing;
be MBA students or rising Senior undergraduate students.
Students who are on disciplinary probation, academic probation and/or honor board probation during the semester or term in which they intend to study abroad are not eligible to participate in a Tulane study abroad program. Approvals are revoked for students who are placed on probation after being approved to study abroad.
Students on disciplinary, academic and/or honor board probation during time of application are considered only if the probation period ends prior to departure for study abroad. Such applications are reviewed on a case-by-case basis by Study Abroad & Exchange in consultation with Tulane's Division of Student Affairs and/or Academic Affairs. If the application is approved, the host institution will be notified of the probationary status. It is within the discretion of the host institution and/or Tulane to place additional restrictions on a recently-disciplined student's participation in a study abroad program.
Freeman Summer Abroad Application
To access the Freeman summer abroad application, please attend a Summer Abroad Info Session. Once you have attended the info session, Study Abroad & Exchange staff will set you up with a general summer abroad application. Login to your FreemanAbroad account to complete the application. Application deadlines are noted below.
Some summer programs are more competitive than others. You can list up to six programs on your summer abroad application, in order of preference. All qualified applications are reviewed using a rubric that evaluates a student based on several criteria, including GPA; class standing while abroad; academic, personal and professional relevance of study abroad programs; and academic, linguistic, personal and cultural preparation.
Upon nomination, participants are required to submit secondary application materials to the host university. The secondary application is due by the host university's deadline.
Exchange program participants pay a $6000 program fee. The program fee includes tuition, housing, most meals, intercity transportation, field trips, activity fees, company visits and cultural immersion events. Students are responsible for additional expenses, including international airfare, passport, visa, and personal expenses. See the budget sheet for more information.
During the program period, students are housed in four-star hotels in Beijing (6 nights), Xi'an (3 nights) and Shanghai (4 nights). Two students of the same gender will share one standard room.